NextAfter is an online fundraising research lab and consultancy that works alongside nonprofits to develop research as to why their donors give and put those learnings into practice to help them reach more people, acquire more donors, and generate more dollars to fund their world-changing work.
© 2020 NextAfter. All Rights Reserved.
5810 Tennyson Parkway, Suite 102, Plano, TX 75024
hello@nextafter.com
The year-end season accounts for roughly 35% of a nonprofit's online revenue for the year.
And with so much revenue at stake, you would assume the fundraisers and marketers use every tool at their disposal to connect with donors and increase donations.
A recent analysis, however, of 119 nonprofit organizations paints a different picture. In fact, 65% of nonprofits did not use a multi-channel strategy to win over donors during the year-end season.
Moreover, many organizations put in zero effort to cultivate their donors during this critical season.
And in this brand new research study conducted in partnership between Virtuous and NextAfter, you’ll see exactly how nonprofits communicate with, cultivate, and appeal to both online and offline donors during the year-end season.
What you'll get in the free year-end multichannel fundraising research study
In the new State of Year-End Multichannel Fundraising study, you’ll get critical answers to questions like:
Get your free copy of The State of Year-End Multichannel Fundraising.
See how your organization's year-end multichannel fundraising compares to 119 others, and discover new strategies to help engage supporters and grow revenue by requesting the free report using the form below.
What fundraisers say about NextAfter research:
"What I like about your materials is that you really understand development and how it works and the importance of the relationship and getting the most out of every encounter."
- Margaret, Layne Consulting
"Honestly- no other organization nails the everyday issues/tips/experiences of the fundraising shop like NextAfter. I really, really appreciate the work that goes into your findings as it is SO helpful for us in the digital fundraising field. Keep up the great work!"
- Anna, Lakehead University
other fundraisers have also downloaded and trust NextAfter research studies.
13,334